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Book Summary: Good To Great

This article is based on the following book: Good to Great "Why Some Companies Make the Leap... and Others Don't" Jim Collins, co-author of ‘Built to Last' Random House Business Books, London 300 pages

Fern's Dragon - Book Review

"Fern's Dragon is a wonderfully fun read that stimulates the imagination of both young people and the young-at-heart alike. It is a good mystery-fantasy story that is artfully composed..."

Jason Seeley's War - Book Review

"I felt that Dean Salter did a wonderful job portraying this aspect of war. How this young man running from a war he could not believe in, tore families apart. The community was also torn in their perception of this ‘criminal' in their midst..."

Putting it on Paper - Book Review

"Dawn Josephson, author of 14 books, has written a fantastic author resource with her latest book Putting it on Paper – The ground rules for creating promotional pieces that sell books. This book discusses the development and use of contents within a media kit, and other marketing materials..."

Sorat and the Modern Day Evil

The fanatism and the everyday hatred of man against man are evils often disguised as religious dedication and nationalism. What is the real motivation of a fanatic or a terrorist? Who is Sorat and what is his evil? Here are some answers:

Don't Eat This Book by Morgan Spurlock: Lightweight But Convincing Expose of the Fast Food Industry

Don't Eat This Book by Morgan Spurlock is a lot more than just a spin-off of his Oscar-nominated documentary Super Size Me. It's a funny, fast-paced, but convincing critique of the fast food industry. If you've seen the movie, you'll appreciate the behind the scenes perspectives revealed in Don't Eat This Book. But the main thrust of the book should appeal to anyone with an interest in the fast food industry and its role in modern society.

Hug Your Customers - AchieveMax® Top Ten Book Review

Don't panic. Jack Mitchell, the author of Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results, isn't suggesting that you take his title literally. Hugging your customers, he says, has nothing to do with being touchy-feely around them and everything to do with offering them over-the-top service.

Story Structure - Three Heroes

Three Heroes Story Structure follows the Hero's Journey mould but distinguishes itself by making both the hero and the shape shifter both likeable and deserving of the final prize.

Straight from the Gut - A Different Take on Business

Every once in a while, a book allows individuals to open a door thus creating unique opportunities to “see with new eyes.” "Jack-Straight from the Gut" is such a book.

Twin Falls, Gooding, Jerome, ID, and Regional Economic Outlook for 2005

Economic Research Study, Mid Southern ID.


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