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A First Time Author's Publicity Kit Materials

Tips for first time's authors who have been requested to send a publicity kit.

Book Events - Make Yours Successful

A book event (a book signing) is a popular way for authors to create awareness for their work. Most large publishing houses require authors to participate in a 10-city book tour, at the minimum. For self-published authors, it's a good idea to arrange as many events as your time and budget allows. But, no matter who's making the arrangements, there are five key ingredients to making the event a success:

Book Signing: Fun and Profit for Writers and Readers

Distribute Your Self-Published Book - Part 1

Stop going through the hoops and snags to distribute your book -- what I call the "traditional publishing nightmares" of inefficiency and lack of support for authors. So many hoops, some give up. So many authors I speak with who have gone this route still have thousands of unsold copies littering up storage space. Here's eight ways to beat the system.

How To Promote A Book

Nowadays it's no longer a matter of whether or not an author should promote his or her book, but how aggressively one should go about it. The sad truth is that publishers often fail to promote ...

How to Sell Your E-book - (or other information product) - Through Quickie Seminars

I've been selling my own self-published information products (mainly e-books) online for the past 3 years. Is it profitable? Definitely. But as any seasoned information marketer will vouch, it takes...

Looking to Sell Your Book for a Good Price?

Are you interested in eventually selling your book to a large publisher at a good price? A DOI strategy is an inexpensive way to boost the market value of your book, because the big guys talk DOI.

Navigating the Amazon Sales Ranking

Amazon's own definition of its system, slightly paraphrased from their FAQ: “The Sales Ranking system exhibits how books are selling. The lower the number, the higher the sales. The calculation is based on sales and is updated each hour to reflect recent and historical sales of every item sold. We hope you find the Amazon.com Sales Rank interesting!” This last sentence seems to indicate Amazon's own perspective on the importance with which the sales rankings should be viewed.

Why Should I Buy your Book?

How would you like to have countless people clamoring for your books and willing to visit your Web site to buy them? Knowing benefits sell, you now can be ready when you meet anyone anywhere with your book's "tell and sell."

Writing a Book's Marketing Plan for Maximum Profit

Much has been written about book proposals. But less has been written about book marketing plans. This is wrong! What happens after your book is published has a great deal to do with whether you beco...


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